B2C for B2B for B2C

 

Design / Brand Guidelines / IxD / Implementation / Information Graphics

I worked with the founder of Ignite 360, a consumer research firm, to design and produce the core identity materials (logo, collateral, website, etc.) as they entered the scene. A point of pride is that they are easy-going and approachable to the people they meet in the field, and they return actionable insight to their Fortune 500 clients.

On an ongoing basis I designed activity kits in a variety of materials and formats for in-home interactions, followed up with custom-designed reports and presentation. Assignments have ranged from whimsical to poignant. We were constantly open to new ideas that might engage the audience.

Insider tip: the holiday gift box they put together every year would make Oprah proud.

I created individualized design solutions tailored to the project: card sort activities, in-store displays, presentation decks, large format infographics and posters, etc.